Usually, this name wouldn’t create a positive image for a movie theater. But in Shelburne Falls, Massachusetts, where glacial potholes in the Deerfield River running through the village are a cherished part of the landscape, the name works well. When naming a business whose geographical reach and clientele are mainly local, you can use nicknames, regional or city lore, local in-jokes and historical references that might be lost on outsiders. Subliminally, these kinds of names drive home the message, “We’re rooted in your community.” Besides the features of the landscape, consider these sources of inspiration: * City nicknames. Some residents of Northampton, Massachusetts affectionately refer to it as “Noho,” so a local studio calls itself Noho Yoga. Happy Valley Gifts in nearby Amherst also plays [&hellip
How Makeup Classes can Skyrocket Your Career as a Makeup
If you’ve always dreamed of becoming a professional, well-paid makeup artist, you might be able to realize your dreams sooner than you think. Helping others look their best can be a rewarding career both emotionally and financially. But just like any other profession, getting the proper training is essential for success. Makeup classes can help in more ways than one. Learn Makeup Application for All Occasions Perhaps you already know the basics of applying makeup, but that’s not all you should know to become a professional makeup artist. Makeup courses can teach you to apply makeup for all different special occasions. Applying makeup for a bride before her wedding is different than makeup for a glamour shot. There are many occasions where the right type [&hellip